Targeted LinkedIn
ads are a great way to build brand awareness, build relationships and
drive quality leads with sponsored updates and work on pay-per-click (PPC)
basis. LinkedIn ads allow you to target a professional audience, connecting you
with the world’s largest network on active influential professionals. The
ads also allow for precision B2B targeting from job title and function to
industry and company size.
Types of LinkedIn Ads
Sponsored Posts
Sponsored posts, offer a way to share content, which
originate as your LinkedIn company page posts, in front of your target
audience.
People
can like, comment, or share the posts — all of which constitute a
“click.”
Sponsored Ads
The
grouped ads include a logo or image, headline, and body copy. Clicks on an ad
can be directed to your website or to your LinkedIn page.
Lead Collection
Custom Ad Format
Alternatively,
custom ad formats built by LinkedIn are available.
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